Evaluation of week ending 24/1/10

Sum up week just gone:

I felt that there were productive stages within the week including filming the green screen for video elective however my luck changed as it took me one day just to put it on a computer, and a whole day trying to edit it. The video was just one problem after another, eg we didn't set the white balance so the green screen is to dark and picks out details on the bands clothing which makes it look pixelated. Also after that it took a while to convert the mpeg4 music to mp3, so it was just as soon as i felt i had just jumped over one hurdle there was another one straight after. I managed to make the vinyl market on Thursdays market near the bus station and bought 11 vinyls ready for destruction... "VINYL IS DEAD?" However from the problems i occurred i can know learn from them so i know next time around. The main concern i have was my collection of 100 artwork albums didn't build up still on 38. But now videos out the way i can concentrate on the 100 again.

Targets for weekend:

1. 100 album artwork albums I like

2. Photoshop postcards

3. Contextual Essay (Richard Tuesday 9-50)

If all done i should be ready to put work together for 100 project and to produce the final in two weeks will be enough. The longest time spent will be collecting my information and making sure it is relevant.

Problem Analysis - Rationale

Brief:

Produce a set of 100 album artwork covers with information about the designers or method/ process being produced. If possible do a flash video to show 100 because for the cost it would be cheaper to mass produce than a printed book.

Who needs to know?

Research book that people look at for a designer, inspiration or people with an interest within album artwork.

What do they need to know?

Who designed the artwork and concept behind it.

Why do they need to know?

Educating and be a good source for designers researching into album artwork/ designers/ concepts. Also from opinions research i found out that the older generation said the artwork was just as important than the music artist.

What will they respond to?

Flash film with 100 best of the best album artwork on with image and information. Also could do with a bit more understanding of flash to keep me on my toes. The CD will act in a vinyl cover.

What research is required?

Research 100 interesting album artwork covers/ designers/ images but only that relate to designers for inspiration. Got to be interesting and something that people can learn from to help create ideas. Research colour schemes and layouts for flash???

Rationale - A statement of reasons:

Many people argue is Vinyl dead? Like artists work becomes more valuable when they die, does this apply to to vinyl? From the 100 opinions i spoke to people in there 40/50s and a few said sometimes they would be a vinyl because of the designer of the artwork rather than for the music. I have researched into artwork/ designers and have found out loads of new interesting information about the artwork. I have looked into over 100 album covers but only selected 38 so far as i feel each selection should have something unique about it i feel that the final 100 will offer a strong research resource of album artwork without looking into several books to find similar information, but my research will offer the information for the pacific eyes of a designer for inspiration. 

Collection 100... Rational

Product & Packaging

Based on records i feel that the packaging will be useful and can make the product relate to the project more and be interactive.

Who is the audience and how do you intend to engage with them?

I want to share the interesting information i have found out . It is based on album artwork, concepts, designers and artists. So i feel it would be targeted at promotional advertising, fine art or people who have interests, or need resources in album artwork design.

What is the function of the product - it is supposed to inform/ educate/ document/ entertain/ instruct? What has informed this decision?

I want to inform people about the artwork used on album covers, because from talking to people for my 100 opinions i learnt that the artwork used to sell the album more than the music artist. Also there are loads of interesting information and methods/ processes i want to share as a research resource. 

How will the audience interact with the product?

Read about album artwork researched , maybe on a cd as it can relate to the product of a vinyl connection using the product a vinyl sleeve with cd in. Also the new age format that i researched and cheaper than printing, so considering costs of production.